Big Data und der Wahlkampf

Zitat

Exploit the particular weaknesses of the Republican presidential nominee. Beyond tying the candidate to Bush, we must not be shy about reminding voters of the personal faults and character limitations of the Republican Party leader. The current crop of candidates is relatively unknown to Americans and will be ripe for definition through serious opposition research and media work. This will not happen organically. It will require sustained pressure and a willingness to play politics by their rules.

Ensure that demographics is destiny. An “emerging progressive majority” is a realistic possibility in terms of demographic and voting patterns. But it is incomplete in terms of organizing and political work. Women, communities of color, and highly educated professionals are core parts of the progressive coalition. Nationally, and in key battleground states, their influence is growing. Latinos and young voters are quickly solidifying in this coalition as well. But many of these voters are new to the process. All of these groups—in addition to working class voters and independents picked up in 2006—will require significant long-term engagement in order to keep them reliably on our side.

Control the political discourse. So much effort over the past few years has been focused on better coordinating, strengthening, and developing progressive institutions and leaders. Now that this enhanced infrastructure is in place—grassroots organizing; multi-issue advocacy groups; think tanks; youth outreach; faith communities; micro-targeting outfits; the netroots and blogosphere—we need to better utilize these networks to drive the content of politics through a strong “echo chamber” and message delivery system.